![]() After the host announces the actual retail price, the contestant who bid closest without going over is invited on stage to play a pricing game for a larger prize. At the beginning of each show, the announcer calls out the names of four contestants, imploring each to "come on down!" A prize is announced for which each contestant (one at a time) makes a bid (called the One Bid). The object of The Price Is Right is to correctly guess the retail prices of items, without going over, to either win the items themselves or other prizes. ![]() This guide covers the current daytime version. It has seen five incarnations: the 1956-1965 daytime version hosted by Bill Cullen on NBC and ABC, the 1972-1980 nighttime version hosted by Dennis James and Bob Barker, the 1985 nighttime version hosted by Tom Kennedy, the 1994-1995 nighttime version hosted by Doug Davidson, and the current daytime version hosted by Barker and Drew Carey. ![]() It has seen five incarnations: the 1956-1965 daytime version hosted by Bill Cullen on NBC and ABC, the 1972-1980 nighttime version hosted by Dennis James and Bob Barker, the 1985 nighttime version hosted by Tom Kennedy, the 1994-1995 nighttime version hosted by The Price Is Right has long been a staple of daytime and nighttime television. Summary: The Price Is Right has long been a staple of daytime and nighttime television.
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